Claudia Caró


She qualified as an attorney at Rosario University in Bogota, specialising in Administrative Law. She is an expert in Intellectual Property, with over 25 years’ experience.

She has been a consultant to companies from all sectors in their strategies for the protection and defence of IP in Latin America. In this respect, she has led several IP strategic consulting projects for European and North American companies with a presence in Latin America.

She is currently leading the project being carried out by PONS IP Colombia, where together with her team she helps Latin American companies, and any other companies that wish to expand their business into Latin America, with their trademark and patent protection strategies, among other services.


Spanish and English.

PONS Bogotá


Head of the Colombia Office

With our headquarters in Colombia we fulfil our objective of bridging the gap between Europe, Asia and America. In Bogota we coordinate and serve those companies interested in the Latin American market, providing excellent protection and counselling in 23 Latin American countries.

PONS’ office in Bogota serves the dual purpose of meeting the requirements of PONS’ clients regarding IP matters in Colombia, as well as acting as the Latin American Desk, coordinating the protection and defence of the trademarks, patents and designs of our clients in all Latin American countries. Our local team is familiar with common practice and the applicable legislation in Latin American countries, thus enabling us to comply with our philosophy of being close to the client.

Our professionals at the Latin American Desk provide counselling and a comprehensive service in IP matters for the entire region, thus helping to avoid possible costly conflicts in the area.

Calle 94 A Nr. 11ª - 32 Oficina 306

Telephone: +057 1 3004763
Cel: +057 3176390176

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In compliance with the provisions of the GDPR and other applicable regulations with respect to the processing of data, the following information is provided: Data Controller: PONS CONSULTORES DE LA PROPIEDAD INDUSTRIAL, S.A. (Tax ID Number [CIF]: A28750891), PONS PATENTES Y MARCAS INTERNACIONAL, S.L. (Tax ID Number [CIF]: B84921709). Together, PONS IP. Purposes:: To send electronic commercial communications. Legitimation: Consent of the data subject [Art. 6.1.a) RGPD].International data transfer: Your personal data may be transferred to countries outside the European Union with non-equivalent levels of protection. Such transfer is necessary in order to perform the contractual or pre- contractual services agreed upon. Rights: Access, rectify, delete, limit or oppose the data processing, request portability and revoke the consent given by sending an e-mail to, including the reference 'EXERCISE OF RIGHTS'. More information.»